The internet's been good to Bijougraphie and so, a year and a half into it, I think it's time to restart paying my dues online.  To start, I've been working hard the past few months on revamping the website and working on a new collection.  You may have noticed this if you've come to this post, so, welcome to Bijougraphie online.

To get my toes wet again, here are a few outtakes taken from the Bijougraphie photoshoot for the second collection spearheaded by the incredibly talented Raji Sohal of Fashion Minute, photographed by Tyson Parks (aka Bearmod), made-up by Liz Furlong of Lizlipstick and modelled by Karine (at Dulcedo) and Zoe!

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When Raji approached me about doing the photoshoot, she suggested a shift in how the campaign should be shot. With the first collection, I went for a very mild, Juergen Teller-esque-meets-Terry-Richardson-minus-controversy-taken-by-an-amateur-photographer-only-armed-with-a-Canon-Rebel approach. At that point in time, I thought it was the most resourceful and effective way to display the jewelry. The hint of overexposure would mute skin tone so that it would work perfectly as canvasses displaying color-popping Bijougraphie earrings and necklaces. So I went ahead and shot the prettiest, most interesting, creative and culturally apt friends I had in Vancouver and Montreal. It was also my way to celebrate and represent the truly cool girls in my books.

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This time around, we stepped away from the severe pragmatism and added some panache to capture glimpses of ethereality. Raji was really drawn to the idea of seeing Bijougraphie jewelry floating to show just how light and buoyant the pieces are and seen congruously with feathers and flowers would definitely show this. I couldn't agree more and kept on envisioning a great one-liner for the jewelry: Bijougraphie: light as floating feathers and flowers. So researching ensued and I found a perfect point of reference thanks to googling and co-incedentally, one of my favourite models to date was involved, Coco Rocha (or does she go by Conran now?) in a particularly memorable and visually engaging shoot for Numero (Issue 94) entitled Agua Caliente.

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Toned down a bit and tweaking the idea of Numero's photos to fit better with the jewelry, I was really liking the idea of how strong colour floating on water looked and how accents of it could add vibrance in each photo's composition and complement the jewelry. Very apropos for this upcoming spring and summer. I couldn't be happier with the results and with how much I enjoyed Bijougraphie's first creative collaboration and production. Here's hoping for more.

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Nota bene: I've decided that I'll be making a more committed effort to sharing about Bijougraphie and the things, ideas, events, places and people who contribute to the enrichment of my life to make it so. So stay tuned for upcoming posts!  In the meantime, it would be nice to get a little feedback on the site so far and I made a little poll for it. So, :

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